About Us
We all started in Health Tech with a common goal: to help as many people as possible by using tech in new ways.
We’re a team of experienced Health Tech Directors, Doctors, Product Management and Operations specialists with over 100 years of proven global experience in the public and private sectors.
The combination of our medical and top-tier global health tech experience allows us to make the impossible possible, enables businesses to flourish and, in turn, helps people around the world live longer, healthier lives.
We use our lived experience to design, develop and deliver safe and effective digital health products and services. By embracing technology and using a people-centred approach, we partner with our clients to dream, innovate, build and deliver.
We know that not everybody instinctively embraces technology which is why we're excellent at getting everyone excited about using our client’s products, too.
We do this by getting our audience to understand the technology. We love doing it and our passion shines through. By putting it into simple terms and grounding it in real world examples, we make the intangible tangible and transform even the biggest technophobe into a tech champion.
Our values
We are defined by what we do and it shines through in our values
Evidence-based
We are evidence-based.
Facts are our building blocks that allow us to dream.
Curiosity
We are curious about the problems and curious about the solutions.
There is always a different way.
Optimism
We are optimistic and embrace new technology to find a better way.
Diversity
We believe in diversity:
of thought, of experience, of outcomes
Kindness
We care.
It’s why we do what we do.
Delivery
We deliver, time and time again.
We don’t just think, we do.
We work with…
The dreamers
The visionaries
The builders
The brave
The ones with loud voices
And the ones that don’t fit in
The ones with too many ideas
And the ones that make people smile
The ones who are stuck and the ones
who don’t know where to start
The ones who want to try and change the world
Our team
Curistica’s consultants and advisors bring a wealth of expertise and are ready to kickstart your project
Dr Keith Grimes
Founder and Principal Digital Health & Innovation Consultant
Clinical Safety Officer, Digital Health & Clinical Product Specialist
As Curistica’s founder and Principal Digital Health & Innovation Consultant, Dr Keith Grimes brings a huge amount of experience and energy to his projects. With his experience gained in leadership roles working with multi-disciplinary teams at the cutting edge of health tech across the globe paired with a combination of over 28 years of experience as a GP, Keith is well placed to distil complex ideas into feasible projects in an innovative, safe and evidence-based way.
Keith is passionate about making the complex simple and affecting real change, being recognised as a thought leader and keynote speaker. He is an expert contributor to the AI All Party Parliamentary Group and is an Honorary Lecturer at University of Warwick, Brunel, Bayes Business School and UCL. Keith received a distinction in his Executive Masters Medical Leadership from Bayes Business School looked at how Digital Health Organisations can realise the greatest value from their Clinical Subject Matter Experts, a topic that he regularly helps clients with.
Chloe Le Baigue
Operations Consultant
Project and Delivery Specialist
Chloe Le Baigue has a huge talent in bringing out the best out in people. Throughout her career in fast-paced health tech, she has enjoyed nurturing individuals and cross-functional teams through her project management and operational skills to build products that make patients' lives better and bring them closer to the healthcare they need. Chloe is a qualified Scrum Master and has experience as an Agile Delivery Manager and Senior Programme Manager, drawing on her experience in clinical liaison and operations to ensure the patients’ voice is at the forefront of every project.
Chloe has always been passionate about connecting the dots and holds a degree in Spanish and Translation, Language and Literature from the University of Surrey. With the rare talent of effortlessly building relationships with project teams and clients whilst ensuring that roadmaps are set and milestones are hit, Chloe excels at supporting the people and the projects that ultimately make real people’s lives better.
Dr Tejal Patel
Digital Health & Innovation Consultant
Clinical Safety Officer & Clinical Services Specialist
Dr Tejal Patel has extensive experience in creating real change in a safe and effective manner. Tejal’s experience as a Medical Director for Clinical Quality and Research allows her to balance innovation and safety, guiding clients to ensure that they are leading on both fronts.
Alongside being a practising London NHS GP, Tejal has published several peer reviewed papers on health tech and clinical research within primary care and is a member of the clinical advisers network for the Royal College of General Practitioners. She has a Masters (distinction) in Medical Leadership from City, University of London and is a trained clinical safety officer, having worked in both the NHS and private sector.
Dr Youssof Oskrochi
Digital Health & Innovation Consultant
Clinical Safety Officer & Public Health Specialist
Dr Youssof Oskrochi is a public health physician driven to improve patient outcomes through delivering digital innovation. Enabled by his positions as National Medical Director’s Senior Clinical Fellow at NHS England and Technical Expert to the NHS Consortium for Global Health (NHSC), he has experience working to develop, test and deploy safe, compliant and impactful services at scale.
Youssof holds Biomedical Chemistry and Medical (triple distinction) degrees from the University of Warwick and Imperial College London respectively. He deepened his knowledge and expertise with a MSc in Public Health from the London School of Hygiene and Tropical Medicine and MRCS and MFPH post-graduate qualifications in surgery and public health.
Dr Erica Warp
Digital Health & Innovation Consultant
Product & Neuroscience Specialist
Dr Erica Warp is a neuroscientist who fuses science and technology to build products that change lives for the better. With over a decade’s experience in the tech sector, Erica has far-reaching knowledge having held roles in senior product leadership and as a founder at pioneering healthtech companies that forged new paths towards a better, more equitable world. Her strong generalist skill set balances a creative and scientific approach to solve complex problems and she is laser focused on using technology to significantly improve outcomes across all facets of society, in particular for the most vulnerable and hardest to reach groups.
Erica completed her Bachelors in Biology at Brown University, USA, before specialising in Neuroscience with a Masters at King’s College London and a PhD at the University of California Berkeley.
Emily Burt
Brand & Marketing Advisor
Branding & Creative Strategy Specialist
Emily Burt is a creative brand and marketing specialist who gives a voice to untold stories and transforms ideas into a reality. Having experience working in all elements of brand, creative and marketing in organisations as diverse as indie start–ups to FTSE 100 companies from luxury fashion to cutting-edge healthtech, she works with handpicked clients to apply creativity and purpose to yield transformative results, making the impossible possible.
Emily studied English Literature at the University of Sussex and has taken courses in business and design at Chelsea College of Art and KLC School of Design. She is passionate about empowering people through creativity and her writing on art and design have been published in Eaten Magazine and 91 Magazine. She works with the Curistica team to distil the Curistica spirit into a compelling brand that connects with its audience through brand strategy, design, marketing and copywriting.
Emma Haywood
Legal Advisor (Solicitor)
AI, Intellectual Property & Tech Specialist
Emma Haywood is the Director and Principal Consultant at Bloomworks Legal, providing legal consultancy services for purpose-led organisations across a range of sectors, from growing tech companies to visionary cultural institutions. With a focus on intellectual property, commercial, and technology law, through Bloomworks Legal she nurtures creativity, growth and innovation. She shares her clients’ passion for big goals, and her mission is to provide pragmatic, actionable legal solutions to make those goals a reality.
Emma studied Law at BPP University Law School and holds a Masters in Modern and Medieval Languages from the University of Cambridge. She is a four day work week advocate and a Trustee of the National Archives Trust. She draws on her experience across digital health and the wider health and technology sectors to advise the Curistica team.
Andrey Marinov
Industry Placement
Third Year Medical Student
Andrey Marinov is a third year medical student at Imperial College London. He has a keen interest in digital health, innovation and AI, and is passionate about the impact these emerging areas can have on the future of public health. He has previously been involved in public health research and is expanding his knowledge by pursuing a Biomedical Engineering BSc in 2025.
He is currently working with the Curistica team on an industry placement, learning about all elements of healthtech innovation consultancy and gaining hands-on knowledge of how his studies can be practically applied in industry.